Brand Identity Case Studies

SpellBrand has been creating award winning brand identities since 1998. What you see on this page are a sample collection of client work from the 1000s of projects we have successfully completed over the years.

We tend to refresh our brand identity case studies portfolio regularly. We remove older examples of work if we believe the client is no longer using the identity or the identity has been sufficiently updated or changed and has no longer any resemblance to what we created in the first place.

We break down our brand identity case studies into different sections:

• Brand Identities – These include much more than a logo design and often have matching stationery design elements, secondary brand marks, brand usage manuals, official brand patterns, social media branding and more.
• Logo Design Works – These are portfolio examples of logo designs with perhaps a secondary logo icon thrown in. We usually try and refresh the logo design examples every year since we like to show our latest work to our prospects. There is no point looking at 15 year old logo designs to gauge how far we have come as skilled logo designers.
• Website Design Case Studies – These include some of the website designs we have created for our clients including static websites, brochure websites, blog websites, ecommerce websites, online store websites and more.
• Package Design Case Studies – A collection of stunning package designs we have created for our clients. Some of the case studies showcase beautiful package designs that have created positive impact for our clients and helped increase sales and revenue. Standing our and standing apart on the store front is the holy grail of package design and we work very hard to deliver such results.

Design and branding is not just about visual appeal. It should be about connecting with your target audience and making an impact. A logo design or brand identity that looks pretty but does not influence the target market is useless. In fact it would be an opportunity cost. So, we try and include some information related to the strategy we have used in coming up with the visual identities.