The visual manifestation of the brand is one of the most critical factors that could make or break a startup. A visual manifestation starts with the brand identity for startups…
Mash BonigalaJanuary 27, 2022
Just like people, brands need to be confident in order to succeed and leave a legacy behind. Just as how lack of self-confidence leads to poor results in life which…
Mash BonigalaOctober 27, 2022
Do you have the next big tech startup brand? Excellent! Without constant innovation, we would have stale software and a never-ending list of problems waiting to be tackled by someone,…
Mash BonigalaJanuary 25, 2022
I visited the 31st London Business Show on May 15th, 2014 at Excel, London and have enjoyed it very much. I went with an intention to only find out more…
Mash BonigalaFebruary 15, 2022
How is your business different from your closest competitor? A simple question with profound implications. A typical answer that most of the business owners had was that they were better…
Mash BonigalaFebruary 8, 2022
Strong branding is a key element that will ensure your app gets used frequently. Not convinced? Let’s look at a few examples of mobile apps that have been around for…
Mash BonigalaMay 23, 2022
Understanding your target market thoroughly is the single most critical thing a business owner could do to help their brand on the road to success.
Mash BonigalaApril 12, 2022
I wanted to do a quick video on how your brand should be the focus, and a checklist of a few items that’ll allow you to… to make your brand…
Mash BonigalaJanuary 20, 2022
In today's episode I look at a client's question about how a brand can define itself as a luxury brand. There is no set definition of luxury. Ask your clients…
Mash BonigalaJuly 5, 2022