Move from Red Ocean to
Blue Ocean Strategy
Stop competing on price. Create uncontested market space. Build a brand strategy that attracts customers like a magnet by aligning with their worldview and creating emotional connections.
Stuck in the Red Ocean?
Consumers no longer believe in advertisements. Your market is crowded. You're competing on price. Your brand is invisible in a sea of competitors doing the same thing. It's time to break free.
Welcome to the Blue Ocean
Our brand strategy service helps you create uncontested market space where competition is irrelevant. We'll help you build a brand that customers love, trust, and can't wait to share with others.
- Stand out from competitors with radical differentiation
- Attract ideal customers who resonate with your message
- Build emotional connections that drive loyalty
Choose Your Package
Transparent pricing with everything you need to get started. No hidden fees, no surprises.
Foundation
What's Included:
- Brand Substance workshop (purpose, vision, mission)
- Basic positioning strategy
- Customer persona development
- Brand messaging framework
- Written strategy summary
- 1 revision round
100% ownership • No hidden fees • Satisfaction guaranteed
Strategic
What's Included:
- Everything in Foundation, plus:
- One-on-one work with senior strategist
- Complete brand strategy playbook
- Competitive research & analysis
- Blue Ocean positioning strategy
- Brand archetype identification
- Messaging framework with tone & voice
- 3 months of crafted messages
- 2 revision rounds
100% ownership • No hidden fees • Satisfaction guaranteed
Immersion
What's Included:
- Everything in Strategic, plus:
- Extended strategy workshops (4+ hours)
- Comprehensive brand strategy playbook
- Deep competitive analysis
- Customer journey mapping
- Visual language strategy
- 6 months of crafted messages
- Unlimited revision rounds
- 30-minute strategy consultation call
- Ongoing strategic guidance (30 days)
100% ownership • No hidden fees • Satisfaction guaranteed
All packages include 100% ownership of final designs
Questions? Call +1 (845) 233-6410 or contact us
Our Brand-Love Guarantee
We've been creating brands since 1998, and we're confident you'll love what we create for you. But we get it - investing in your brand is a big decision. That's why we offer this simple promise:
If you're not excited about the initial concepts we present, we'll refund 50% of your investment. No runaround. No hassle. Just a quick email.
Here's how it works:
Once we deliver your initial design concepts (typically within 10-14 days of receiving your brief), you'll have 3 business days to review them. If our creative direction doesn't resonate with you, simply let us know and we'll process your 50% refund immediately.
Why 50%? Because by that point, we've invested significant strategy time, research, and creative energy into understanding your brand and developing concepts tailored to your vision. But we never want you to feel stuck with work that doesn't excite you.
Bottom line: We only succeed when you love your brand. And after 2,000+ successful projects, we're betting you will.
Our 5-Phase Process
A proven methodology that transforms your business into a magnetic brand
Brand Substance
We strip your brand to its core essence and build up the substance. Define your brand purpose, vision, and mission that will guide all future decisions and inspire your team and customers.
Positioning Strategy
Through comprehensive competitive research, we identify your "Onlyness" – the radical differentiation that makes competition irrelevant. This is your ticket to the Blue Ocean.
Customer Persona Design
Deep research to identify your ideal customer persona and archetypes. Understand their desires, fears, and worldviews so your brand message resonates at a visceral level.
Messaging Framework
Create a brand message playbook with clear tone and voice guidelines. We'll identify your brand archetype to ensure your messaging resonates authentically. Plus, 6 months of messaging crafted to engage, convert, and build loyalty with your audience.
Visual Language Strategy
Define the visual direction for your brand identity, including color psychology, typography, imagery style, and design principles that will make your brand instantly recognizable.
Strategic Brand Success Stories
See how strategic positioning transformed these businesses
Brand Name & Brand Identity For Luxury Travel
Choral Music Brand Identity
Fruit5 Smoothie Logo & Branding
The Hiker Brand Label Design
Jungle Wear Fitness Apparel Logo Design
Commercial Real Estate Investment Fund Brand Identity
What Strategic Clients Say
Hear from businesses that moved from Red Ocean to Blue Ocean
Raymond Chen
RLC Global Archicom, Singapore
"SpellBrand was very accommodating from the beginning of the design process even when we had distinct design ideas, being architect designers ourselves. Jeff responded with many preliminary style options based on our initial sketchy ideas, enabling us to zoom in on the specific feel we were looking for. From that point on, it was just refinement and the final logo was in our hands in a matter of days. We have used SpellBrand on other logos for my clients projects."
Tom McGee
PD Campus
"We tried several designers to design our logo and could not find the one that fit our company. After a few years of searching for a good branding company, I found Spellbrand through a random search. Spellbrand was sensational! They took the time to listen to our story and created a few designs that spoke to our team and what we do. We've never had a designer do that. We not only received a great logo, but we now have a brand we are all proud to wear! Thank you!"
Liana Alexander Raye
Harlequin Starr International Styles
"Working with the Spellbrand team has been incredibly easy. Mash has a team of experts who are extremely visionary and pioneering, pulling together ideas and initial thoughts into an actual brand giving you options that you feel best align with your thought process. I have no idea how they created my brand based on the vague brief I gave them, but they have worked wonders and magic. Their design, attention to detail, willingness to ensure the final product is exceptional all counts towards a company who has the client at the forefront of mind at every step of the way. Spellbrand is my Number 1 go to for all branding, website and design concepts moving forward. I look at them as an extension to our marketing arm. Just brilliant."
Christian Nocera
Dapper Yankee
"Delighted to have used Spellbrand for our last project. The work was thorough and results excellent. For me it was such a pleasure to work with Mash who was able to keep up with all my last minute requests for small changes. Nothing was too much of a problem and I would have to say that its great to work with people who do actually put the customer needs first! One thing saying it, its another thing doing it – Thanks Mash!"
Ready to Build Your Brand?
Join 2000+ businesses that have transformed their brands with Spellbrand
Let's Create Something Magical Together
Ready to create a brand that stands out and drives real business results? Browse our service packages and choose the perfect fit for your business. Transparent pricing, instant purchase, and immediate project start.