Visual Language Of Your Brand

Visual Language Of Your Brand

Most people think that branding is just the logo design. Branding is much more. It is the sum total of all the experiences that people have with your brand. One of the critical and most important of those experiences is the visual language of the brand which includes the brand identity and design but also much more. Other experiences include the marketing message, customer interaction and service, products/service quality and benefits and more.

UPDATE: This article uses our old logo design as an example.
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