Client: Red Trail Unlimited
Type Of Project: Logo Design
Services Included: Visual Identity Design
Design Analysis: Red Trail Unlimited is a hipster clothing brand that aims to take the hipster market segment by a storm. Hipsters are people who enjoy clothing, music, food and activities considered to be outside of the social mainstream. They are keen on pursuing the hipster lifestyle in which independent music labels, vintage clothes, and artisanal coffee.
SpellBrand decided to take a very strong visual approach. To do this we chose the Giant Alaskan Moose Skull skull as the icon. The Moose is an interesting and unique looking animal and really represents the wild and exotic nature of the brand.