Client: Crown Worthy Trichology Studio
Type Of Project: Logo Design
Client Location: New York, NY
Design Analysis: Crown Worthy is a hair salon that specializes in hair restoration. They try to diagnose and treat clients who are experiencing hair loss, excessive breakage, and scalp disorders such as dandruff, pseriosis, and seborea. They also offer select cosmetology services such as hair cuts, shampoo and conditioning, blow drys, rollersets, relaxers, color etc.
The founder of Crown Worthy is a Certified trichologist, and hairstylist, Sophia Emmanuel, who has a Bachelor’s degree in Business Administration, and a minor in Computer Applications. In 2001, she graduated with her cosmetology license from Jane Addams Vocational High School.
The target audience is discerning men and women looking for an upscale hair treatment and beauty services studio and to communicate that vision and message we created a logo design that utilizes an elegant iconic and abstract human face with flowing hair and a crown. The font choice also indicates a friendly yet upscale approach to the brand marketing.