The client wanted a straight forward no nonsense logo design with simple typography and a striking icon.
To accommodate the client’s request the talented logo design team at SpellBrand created an icon fashioned out of an abstract D and a lightning bolt in the negative space of the D.

The result is a stunning electrical logo design with a subtle icon and a clear typeface. We also offered the client a primary color palette as well as a secondary set of colors for use in branding.