Chiashowl Investment Ltd. is an investment, stock/share and fine art brand dealing with trading stocks and fine art. Being an international brand and dealing with the luxury market meant that this brand required a premium look and feel.
The client wanted to broadcast a sense of trust and security in the logo because of the virtue of the kind of business they were dealing with. So we decided to create a crest like symbol with a shield and a fleur-de-lis motif. The icon is flanked by a ribbon and a wreath to add additional layers of detail to the design.
The choice of the color palette also supports the drive to create a premium brand and brings on a regal feeling. The typography is also quite elegant and bolsters the elegance of the brand mark.