Client: Alabama Certified Public Accountant
Type Of Project: Logo Design
Client Location: Birmingham, Alabama
Design Analysis: WM Peters LLC is are a full-service Accounting firm licensed in AL. They offer a broad range of services for business owners, executives, and independent professionals. They are affordable, experienced, and friendly.
To reflect simplistic nature of their brand and their services, the client wanted a text based logo. For this we chose an ultra-professional type face and stacked the design to create some interest and flow. The logo reflects the conservative nature of the business as well as the target market.
We also chose a dark burgundy color that is quite unique in the CPA market segment so that the brand can own the color and create the differentiation.