Client: Doug Rader, Certified Accounting Firm
Type Of Project: Logo Design
Client Location: Prescott, Arizona
Design Analysis: Since 1982 Doug Rader has been providing quality, personalized financial guidance to local individuals and businesses. Their expertise is in income tax and wealth management. With a mission to help clients maintain financial viability in the present while taking a proactive approach to achieve future goals, Doug Rader, CPA, PLLC is dedicated to meeting these goals with high standards of excellence and professionalism.
The client really wanted their brand to stand out and asked for a logo that went against the norms of the certified public accounting landscape with a 3D looking design and a lot of energy and movement. To achieve this look, we choose to show a bunch of arrows converging to a central point. The result is a very dynamic and unique looking logo design that really does stand out from the crowd.