Logo Design Resources

If you are a small company trying to establish yourself online or offline then the first thing that you introduce to potential customers is your logo. Find out why your company logo design is the [...]

Since 1998 we have written tons of articles covering logo design news, redesigns, makeovers and more. Over the years, these articles have lost their relevance. So we have decided to take all [...]

In the modern concept, manipulation of colors to get a desired effect is believed to be both subjective and technical. Colors have a strong impact on our logical or emotional state. For instance, [...]

Business logo design - what do critics say about logo designs in general and some in particular. Interesting article on the nuances of business logo design.

From 2008 until 2013, we at SpellBrand used to write a lot about logo design rebranding news. However, these have become outdated and so in an effort to clean up our blog, we have taken all those [...]

Kettal Redesigns Logo Originally posted Oct 28, 2010 Kettal recently redesigned many aspects of their brand, refining the style of their well known furniture lines. Because the style of the [...]

In this article, we look at the different types of logo designs and what makes each type effective. Choosing the right type of logo design to represent your brand is very critical in telling your [...]

We spoke to 10 professional London photographers with equally great but very different logo designs to discover if we could find out more about what it takes to create a successful photography logo.

The real cost of a logo design is the impact it has on your business - both positive and negative. And no one should take their logo design lightly. Let us look at the real cost of a logo design.

When you think of top 10 insurance brokers, you expect them to have slick and impactful logos. Here are the top 10 culprits and their horrible logos.

Since 2005 we have been serving startups and entrepreneurs in London and around the UK with award winning logo design and brand identity services!

The mighty Saul Bass said: “Design is thinking made visual” and this is very much so in the logo design field. Creating logo designs that are just graphics with no thought or [...]

Most often than not, businesses owners perceive their company logo design as an item on the check list to get done when starting out on their new venture or launching a new company. Usually [...]

Start-up companies and for that matter, companies that have already been established often fail to see the relationship between proper branding and visual identity and the results they have on [...]

Agro-Productions is a seed company based in Africa (Burkina Faso) which produces and sells high-quality seed to African farmers for crops such as corn, soybeans, and sorghum. Most farmers are [...]

As I’ve mentioned before, logos are essential to creating a great brand, so you want to make sure that the graphic designer making your logo is the best available. Whether you’re hiring your logo [...]

I've shared a few of the most notable trends below by picking out logos that we have created that fall with in these logo trends. By sharing this, I aim to Expose you to some of the more popular [...]

You see mascots associated with brands all the time, both for big, international names and for small, local brands. But are mascots all they’re cracked up to be?

Memorable logos have a special place in the minds and hearts of people. As visual references for a company or group, logos bring vivid memories or instant reputations whenever they are seen. But [...]

When small business owners in the UK are looking for a logo design, cost is an important consideration. Of course everyone wants to get the best logo that money can buy, but funds are very [...]

As a business owner, you want the best thing for your brand, and that includes creating the best logo. A good logo is not just a matter of taste. It has numerous qualities that need be [...]

Speaking to a graphic designer sometimes feels like speaking to a surgeon. Unless you have some familiarity with graphic design, you’re going to encounter a lot of obscure jargon and specialized [...]

It’s a debate that has become more intense as technology changes the way we communicate and do business. Should you hire a full-time graphic designer, or contract the job out? Graphic designers, [...]

Deciding what your company logo should look like is one of the first important decisions you must make a new business owner. In today’s post I put together some loosely connected items that [...]

Designing a logo may be creative by nature but it should not be necessarily left to chance. There is scientific data rooted in psychology that can help logo designers capture the attention of [...]

Rallying and Unifying Symbols Military logos are different in each part of the world. Some are very ornate while others are quite simple. One thing they all have in common, though, is their [...]

A logo is the best medium to represent a business, an organization, a church, or any other entity. It is an effective visual illustration of a group, service, or even an individual that helps [...]

All of us have at least one fast food restaurant where we have eaten at regularly. Just the sight of the logo of our favorite fast food joint is enough to make us feel all fuzzy and warm. Granted [...]

Think of designing a logo as both a science and art. It needs precision with basic design elements and it also needs a finer understanding of aesthetics to make it work. With the help of [...]

A logo is not meant to be an ordinary image. It has to stand out and be a visual reference for a business company. Once a logo becomes familiar in the consciousness of people, especially your [...]

Successful logos endure the test of time. The best logos have been used by big businesses to represent their brands for decades and counting. The secret is not akin to rocket science at all. It [...]

A business identity is more than just an image. It represents a company thus each and every element of the logo should reflect the brand of the business. This is no trivial matter; each element [...]

To achieve the best results for a logo design, it is important to think of a logo as a symbol. It is not a mere image; it is a representation of a group, a business or even an advocacy. [...]

Logo design may not be a precise science but it is definitely an art. Aesthetics is a significant factor in determining the success of a logo. A logo has more weight than a typical image because [...]

All successful companies have a memorable logo to help provide a visual representation of their brand. It takes careful planning to find the best fit for a business logo. But when a business does [...]

The color theory gives us a clear understanding of the harmonious relationships between colors. Colors are not just visual treats. They can also communicate messages by way of the various [...]

Most of the time, a logo leaves the first impression for a business. It is what people see in advertisements, billboards and even official communication. It is the symbol of the identity of a [...]

Heineken has changed a lot over the past years, although those of us on the customer end probably have not noticed. The company is now one of the largest beer companies in the world when you [...]

Typography In Logo Design - When it comes to logo design, the value of typography can never be taken for granted. If the point of a logo is to communicate messages, there is no better way to do [...]

Luxury brands are desired by everyone, even those who can’t afford them. This is because what they’re actually selling is a dream, an ambition of owning something that only an elite few can have. [...]

Approach to a successful logo: A logo is a design/emblem/trademark of a company. Brand, on the other hand, is an idea or image associated by consumers with a particular product or service. The [...]

Destination branding is one of the hottest areas of logo design. While people once decided on a vacation spot based almost entirely on prior experience and word of mouth, they now tend to look [...]

Sometimes rebranding, redesigning and developing a new logo design does not have to mean drastic changes. Find out what to do in order to develop a newly relevant brand.

Monday Night Football has been through several changes in the past few years, changes in format and even in a television station. Now the popular program is in for a new and equally important [...]

Building a brand is all about your customers. It only makes sense that your personal logo would also be about them. And what do people love to look at more than themselves?

Everything around us changes. We try to keep up with these changes. It is often called growth. Companies grow too. Not always at the same rate and way that many of their competitors might, but [...]

Display Logos – Logos have been around a lot longer than the computer age. They were first seen on banners, flags, Coats of Arms, shields, and armor, just to mention few. Others were used [...]

Many other companies have gone through the “Logo Change” during their lives, only to find out that changing their logo didn’t do any good, and things picked back up and got better when they [...]

Your font, or logotype or text based logo, is an important part of your logo regardless of the exact kind of logo design you prefer. However, font choice is very important for businesses that [...]

Many small businesses are confused about how to proactively build a reputation that will lead to success. Here are 5 tips to get you started.

Logo design goes back thousands of years, when tradespeople used pictures to show exactly what they were selling to make it easy for busy (and often illiterate) shoppers in pre-Tesco days. It is [...]

If you have been looking into UK logo design, you have probably noticed that there are many websites offering spec work. At first glance, this seems like a good idea simply because of the bottom line.

Everyone has been watching the elections, but no one so much as logo designers. That is because this year brings not one or two, but three completely new political party logos.

A newly popular ‘alternative’ way to get a logo design is to go through one of the many logo design contest or crowdsourcing websites that are popping up all over the internet. However, are these [...]

How important is destination branding? Does your UK town, beach, or park really need a logo design to attract visitors? Shouldn’t having a great place to visit be enough? Branding and logo design [...]

We all go into the logo design process wanting to create the next cult classic. Having a logo that is recognized and loved passionately is good for everyone, including the business, the [...]

There are times when a little character is needed—and we mean that literally. While simple and iconic is a great theme for many logo samples, some companies have names and/or brands that beg for [...]

Google Shows That Keeping It Simple and Relevant Logo Design Is Keeping It Relevant: As a logo designer knows, many business owners are disappointed by extremely simple logos.

Bad Logos come in all shapes and sizes. Some are naturally better than others, some have unintended consequences and can be considered as bad logos.

There are many iconographic images of animals in logos from Puma to the Cadberry Bunnies. An image of a company can be represented well with many animal inclusions to a logo. Speed, prowess, [...]

Logos are among the more interesting parts of a company’s image. Logos brand a company, they emit its core values and most of all give a look and feel to the company.

A great logo can make or break a new website. Recognition is an amazing tool for reaching the prospective user. This can help incorporate a mission statement as well as core values into a small [...]

United States Marshals Service NSOTC Logo - we created an amazing logo for NSOTC and proud to have worked with such a great organization.

Can you brand your company through logo design? While a great logo alone won’t carry your company—usually—it certainly can give you the advantage you need.

All around the world, many companies with famous logos modify their famous marks to celebrate seasonal holidays and festivals. Perhaps the best-known company for this is the Google logo.

What’s in a small business logo? This image is not just a pretty picture to put on your sign; it is also a visual representation of your company’s brand.

Having a logo designed for your business can feel like a confusing and overly complicated issue. However, it doesn’t have to be this way. Going through the logo design process can be simple if [...]

Golf is a ball and club (bat/stick) sport in which a golfer tries to hit the ball into as many holes dug in the ground as possible in the shortest time on an open area called green, course, and links.

There are a variety of options for making a logo design for your website. However, for someone with little graphics experience, it can seem that the two most obvious choices are using a free logo [...]

The best way to get a professional company logo is to have a professional logo design team or logo designer create it for you. However, if this is not an option for you and your company, there [...]

Whether your jewelry business is a small time deal being run from your home or a multi-national corporation, you need a jewelry logo that customers can identify. A jewelry logo will not only make [...]

Construction, building, development and property building is a competitive business, but there are ways you can stay ahead of the competition. One method that will set you apart is branding.

Many people who need a logo are attracted to the concept of free logo design. It’s easy to see how this might be an attractive proposition. With all of the free and low-cost graphics options on [...]

Is your logo wasting away on signs and paper products? It may be time to put that t-shirt logo design to work on some living, walking advertisements. How can you do this? It can be as simple as [...]

Most of us are made to believe that logos are related only to businesses and marketing. Though this notion may be true to a certain extent, it is not the complete truth. There are logos all [...]

A brief history of logo design from the ancient symbols and hieroglyphics right up to the modern day logo designing and more.

Due to the increased popularity of this service and the perceived notion that Logo Designing was an easy business, we now have 1000s of online companies and freelancers offering logo design services.

A description of different logo design file formats such as AI, EPS, JPG, GIF, PNG and more.

Logo Design Programs - There are a variety of options available when choosing logo design program. All are nice in their own way and may provide you with the services that you require, but logo [...]

Based on sound link building principles that I’ve learned, here are some tips for making your way towards landing your article on the Technorati 100.

Seth compares the 3 most popular logos of all time - Nike, Star Bucks, and Apple and how much the companies paid to get those logos developed, to the ridiculous amount that went into developing [...]

Your logo design is the storefront of your business. You want your logo design to be unique, professional and represent your business as a reliable and dependable business.  Unless you are a [...]

Online logo design has become a mainstream business now. Like any other business, you find the honest and the not-so-honest participants in the online logo design industry.

The logo design software advertised are nothing more than applications that help you put together pre-built templates or clip art images and lets you add your company name to make it into a [...]

When engaging a logo design company to design your good logo design, the first thing to be sure about is whether you will have direct access to a logo designer.

If you happen to hold interest in the field of logo designing, you must have heard of the term "vector graphics". The modern logo designing is hugely dependent on this hi-tech logo designing [...]

It is really tough to put your trust in an online company and hope they come up with the right logo design for your company. So we decided to put together a small list of 5 things you should know [...]

Have you ever noticed, how interesting your chat on Yahoo or MSN IM becomes if your friend adds an image in the box? This is because we always like to interact with a specific identity and a face [...]

Among some of the critically acclaimed logos in the whole world, the Canon logo occupies a place of distinction. Be it the vibrant red color or the unusual C with its inverted edge all the [...]

Great Logo Design - what makes it? The function of a logo does not end with communicating the type of business. Find out how a great logo is made.

The Internet is a great place for finding things. Just inform the search engine about your query and it will present before you hundreds of options. No matter whether you are looking for a safety [...]

There was a time when companies used special symbols in their product labels for the easy identification of the manufacturer. These were the earliest forms of logos.

A successful logo gives the company a unique, visual identity that can be used on everything from billboards to company brochure to the promotional T-shirts.

Success in business depends not only about grabbing the customers but also retaining them for a lifetime. If you think the only quality of your product or service is all that you need to keep [...]

There are certain symbols that we encounter frequently in our daily lives. Have you ever noticed how our brains jump to the image of the product that the symbol is associated with? As for [...]

The article in Fashionista by Chantal Fernandez, Feb 2, 2015: “Gucci Loses Trademark Infringement Case Against Guess in France”, got me thinking, once again, about Trademark/copyright [...]

Polo Ralph Lauren is one of the brightest stars in the apparel Fashion cosmos. More people know ‘polo’ as a clothing giant than as an outdoor game played by players mounted on horseback driving a [...]

Most marketers are already familiar with the United States CAN-SPAM law and its requirements for email communication, but few seem to be aware of the Canadian Anti-Spam Law (CASL) and its [...]

Crowdsourcing is seen as a cost-effective way of getting a good logo design, but in reality it’s one of the worst things you can do for your brand.

Trademarks, patents and copyrights may sound all the same to lay people. But there are actual differences especially in the context of logo design. In a nutshell, copyright is the protection for [...]

Logo design may not be a precise science but it is definitely an art. Aesthetics is a significant factor in determining the success of a logo. A logo has more weight than a typical image because [...]

Copyright infringement may be illegal, but it is still very common. It is not uncommon to see a company copy another UK logo design, name, or other brand aspects to avoid paying for professional [...]

A newly popular ‘alternative’ way to get a logo design is to go through one of the many logo design contest or crowdsourcing websites that are popping up all over the internet. However, are these [...]

Many small business owners consider trademarking a matter for large corporations. However, registering a trademark to protect your intellectual property can be beneficial to many companies, from [...]

There are not too many, they are not too complicated and they are there for your own good. You need to know and understand the basics to avoid needless hassles as your online business progresses.

Christmas logos don’t have to be typical or cliched. In fact, there are many ways to keep them interesting without adding too much clutter to a logo. See how!

The fastest growing startups and the ones with the most impact on the business world and a new breed of financial technology startups need new logo designs!

When you think of top 10 insurance brokers, you expect them to have slick and impactful logos. Here are the top 10 culprits and their horrible logos.

Top 10 Spicy Logos - The following logo designs take on a rather difficult food concept – spiciness – and portray it well in a visual image.

Construction is a pretty straightforward industry. These ten logos are great examples of using creativity & style to represent a rather concrete profession.

Almost everyone wears jeans, and most of us have our favourite brands. Because clothing & fashion is an industry with immense brand loyalty, building a brand and a logo design that invite a [...]

If you are like many people in the UK, there is a good chance that you visit a grocery store often. As modern people find more and more that they don’t have the time to run from butcher to baker [...]

People all over the UK run to their local chippy when it’s time for a quick meal or a treat. This has led to a wealth of different fish and chip shops in just about every town. The following UK [...]

Who could ever have predicted that coffee would become the hip drink in the UK? It seems there are coffee shops on just about every corner in London and all over the country. These coffee shops [...]

London is a place of many landmarks, with enough sites to fill up even a year long holiday. Because there is so much to see and do, many of these landmarks are using logo design and branding to [...]

Furniture Brands - What makes people buy furniture? Although most items in the home do not have a visible logo design, brand is an important factor.

You may not think of logo design as having a distinct texture, but this seems to be somewhat of an up and coming trend in the industry. More and more designs are being created to have a tactile [...]

What better way to get your brand noticed than to put it in a popular movie? Any teenage girl can tell you what make of car Edward Cullen of Twilight drives, and those of us old enough to [...]

Who would ever think that insects could become commonplace in logo design? While these animals don’t seem cute, cuddly, trustworthy, or any of the other qualities that usually inspire logo [...]

Top 10 New Vintage Logos: The following logos are some modern designs with strong vintage flair.

Top 10 Urban Logos that are undeniably urban, showing multiple different ways to use this trend with success.

Top 10 Dotted Logos: These logos manage to be unique and timeless even though using a very stylish, contemporary design style.

These Top 10 Wordplay Logos are text-only, but keep it interesting and unique, just as a professional logo should.

The following Top 10 Initials Based Logos are great examples of logo samples of how a very simple concept can be turned into a recognizable and highly personal part of a company’s brand.

More and more we are seeing leaves in logo designs. Whether this is due to the popularity of the eco-movement or another factor, some of these designs go beyond the usual and instead are [...]

Everyone wants to be a star nowadays, which may be why star logos are all around us. This shape denotes excellence, quality, and at times alternative culture. The following ten-star logos [...]

Top 10 Transparent Logos: There was a time when transparency was somewhat of a no-no in logo design. While they certainly make for attractive and meaningful logos, images with multiple layers [...]

Top 10 Modern Art Logos: When you really look at it, some of the world’s most iconic logos are reminiscent of modern art. Think of the ultra-stylized Nike swoosh, for example. There are several [...]

Top 10 Classic Video Game Logos: Why is a Classic Video Game brand from decades ago relevant today? Many of these identities have survived longer than the companies that they represent, becoming [...]

Almost everyone wears jeans, and most of us have our favorite brands. Because this is an industry with immense brand loyalty, building a brand and a logo design that invites a following is a [...]

Gas stations tend to be clustered in the same area and to offer the exact same product at a price that differs by just pennies. Because of this, many people choose their gas station based on [...]

There was a time when bloggers logos and writers logos were a fringe group sharing their feelings about politics and their recipe for awesome peanut butter cookies.

You may not spend a lot of time thinking about the Nike logo, but it nonetheless has a very powerful subconscious effect. Here are the top ten simple logo designs, along with what exactly makes [...]

Loving Heart Logos - What’s in a heart? Not only is this shape a representative of love and affection, it also is the life force of the human body.

The following ten green logos use this color to communicate important information about their companies, although they approach this in very different ways.

There was a time when bars and other drinking establishments paid very little attention to branding. The assumption was that people were there to drink, not to buy into a brand.

There are several advantages to having a black and white logo design. First, it can hint at sophistication. Second, it gives a factual, ‘black and white’ image. From a practical standpoint, black [...]

Businesses catering to this niche market is finding huge success. Here are the top ten vegetarian and vegan food logos, created to appeal to a very discerning and even picky group of eaters.

We see punctuation all around us, yet most of us think very little about it. However, punctuation can be very powerful in communicating emotion and speaking patterns, be it a pause or a sense of [...]

Neon logos used to be popular due to their resemblance to the most commonly used signs of their times. However, they went out of mode and the style was seldom seen again until very recently.

Every competent logo designer will tell you that the use of color is a very important part of your logo design and your brand.

Golf is a huge international sport, with people from all over the world planning vacations and fun weekends spent on the green. This makes golf brand logo designs very important because they must [...]

Do you think about what type of golf clubs you buy? If you are like many golfers, a great deal of daydreaming is dedicated to this topic. People buy a certain brand not just for its technological [...]

With more and more nonprofit and government entities finding success in marketing themselves like private industry, the people who manage American landmarks are beginning to turn their eye on branding.

Racing is a logo oriented industry. There is a huge potential for publicity if a sponsored racer wins or otherwise receives media attention. On the other hand, it can be a real challenge to make [...]

With the economy in less than stellar shape, city tourism agencies must be more vigilant than ever in marketing their area as a place for a vacation.

Psychedelic logo designs are one of the hot trends right now, but many questions how long this will last. There is a high chance that this genre, like any trend, will soon become as dated as [...]

Mosaics are hot in the art world and home decoration logos right now, and they are a booming trend in logo design as well. As with any trend, this type of logo can be executed in an overly [...]

Top 10 Sushi Logos - Sushi restaurants are white hot in the United States, with restaurants popping up in even the most mundane towns all over the nation.

As we have discussed on top 10 logo design trends of 2009, origami logo designs are a hot trend right now. With more designs and more creative ones, popping up all over the world, we thought this [...]

World's Fair logos must be on top of their game. Not only must they appeal to people in their area, but they must also reach out to an international audience.

Many people have heard of Web 2.0 logos, but few understand exactly what the Web Application Logo genre entails. As with many forms of graphic art, this type of logo design is best understood by [...]

If you are like most Americans, you encounter these logos every day on everything from reams of paper to correction tape. However, most people don’t stop and think about them, which may be why [...]

Why do film festivals need logos? Just like a business, a festival must be aggressively marketed in order to find success and get the word out about their brand.

Are you ready to feel warm for a few minutes? These tropical logos may not give you a tan, but they will definitely bring up images of warm sand and palm trees.

Skateboarding brands are generally thought of as being run in a way that is counter to consumer culture, but they must follow the same basic branding rules as every other company.

How do you buy a musical instrument? In this uber-competitive industry, image reigns supreme. Because logo design is a huge part of the brand image.

Chemicals are all around us, so much so that we rarely even think about them. Chemicals are in the products we use to clean outhouses, the fuel we pump into our gas tank, and the products we use [...]

Alcohol beverages are popular throughout most of the world, making this a huge global industry. However, this is an image-conscious industry where a drink must have not only a certain taste but a [...]

Whether you personally like it or not, political lobbies are a part of the American political landscape. These organizations must focus intensely on public image.

Stopping for coffee and a donut on the way to work is something of a tradition for many people. However, how do these people choose which donut shop to drive through?

A lot has been written about the logo designs of different car companies, but what of the many stores that offer products and accessories for these expensive machines?

What must a theme park logo design convey? In some cases, family-friendly fun is the desired brand. For others, a sense of technological thrill and superiority are the main message. Whatever the [...]

What is an ambigram? Simply put, it is a word that is creatively drawn so that it forms the same word when viewed from another angle. There are many variations of the ambigram, but the following [...]

Almost everyone in the United States wears denim on a regular basis, and most of these people also have a favorite denim brand. Some of these customer loyalty is due to the fit and cut of the [...]

‘Blue collar’ is not just a socioeconomic class, but a term that millions of Americans identify with. Many companies began to realize the power of ‘blue collar’ marketing.

Most people don’t associate Sin City with logos, but there are plenty of great logo designs to look at when walking Las Vegas’ busy streets. These logos are intended to entice people planning [...]

Most people love steak and are more than willing to try the fare at an old-fashioned steakhouse. However, there are so many competitors in this niche market of the restaurant field.

Everyone knows what the Google logo design looks like, right? However, few people realize that Google has a variety of programs, each with a logo that stands on its own.

If you are one of the many Americans planning to lose weight as a New Year’s resolution, you aren’t alone. With over half of the nation obese or overweight, dieting is big business in the United [...]

Almost everyone owns a pair of sunglasses. While this decision is based on more than fashion alone, many people make this decision with brand sensibility in mind.

These board games represent not just some of the most entertaining games, but the ones with the best sports logo designs and the best brands as well, not unlike the top 10 gaming logos.

Americans have recently rediscovered tea, with the formerly dowdy drink now being given the same respect as coffee and even fine wine. As such, a variety of tea companies new and old are courting [...]

Literary publishing is one of the most lucrative businesses on the globe. Even with digital media becoming the most renowned superstar of our age, at the end of the day many people turn to an [...]

Cigar logos are different from just about every other food and drink logo. They tend to have highly detailed designs, although as we will see there are notable exceptions.

‘Tis the season to dream of warm weather and sandy beaches. While the rest of us are bundled up like Eskimos, there are places in the world where a bikini is the perfect December fashion statement.

What is negative space? In everyday terms, it is a design term for creating the illusion of an image without actually drawing it. Negative space can be used in a clever way to create interesting [...]

What makes a high energy logo? There are a variety of ways to communicate the movement and vigor. A high energy product needs a dynamic, energetic food and drink logos just like these top 10 [...]

People can live without jewelry and watches, yet most people wear both often, on a daily basis in fact. Jewelry logos are selling an expensive product that has no physical use but is nonetheless [...]

When a cell phone rings, everyone in the room reaches into a pocket or a purse. This is because they are ubiquitous in our society—a modern necessity.

As with so many companies, the public doesn’t see the face of most superheroes. Unlike most companies, these masked defenders of the common good cannot put out press releases or embark on [...]

Makeup is a unique appearance oriented industry, with millions of women all over the globe striving to improve their own appearance using this product. This makes branding very important, as [...]

Perhaps no target customer is more brand-conscious than the teenager. Most teens have their favorite clothes labels and will wear the logo prominently displayed on every article of apparel they [...]

Organic food is big business in the United States, with more and more people looking for a cleaner, greener alternative to conventional processed foods.

Buying home and kitchen appliances is a confusing process for most people. There are so many options in the United States, each with its own set of special features.

In the dead heat of summer, few things sound as good as an ice cream cone, sundae, or frozen yogurt. If a summer treat company has a cool, refreshing cafe logo, they can be sure that their [...]

Much has been said about the logos of major gaming platforms, from X-Box to the Nintendo Wii. However, these are not the only logos on a video game box. In fact, game design companies are big [...]

Anti-aging and skin care is huge business in the United States. People are willing to pay hundreds and even thousands of dollars for a skin treatment or skin cream that appears to offer a [...]

Mini-marts are emporiums of impulse purchases. They offer products that people don’t actively shop for, but merely ‘pick up’ while they are in transit from one place to another. Because impulse [...]

Because there are a lot of creative minds at a museum, their logos tend to be some of the most innovative and creative on the market. Here are ten museum logos that are winners both in their [...]

While rebranding is a necessary step for most companies as people and societies evolve through the decades, some logos seem to withstand the test of time (see Top 5 Rebranding Mistakes). The [...]

Candy bars demand a logo that stands out in the crowd. People generally buy candy either out of product loyalty or as a spontaneous decision. Candy is generally sold besides hundreds of other [...]

Over the counter medications are selling more than a pill or syrup with a prescription from a clinic. They are also selling a solution to many of life’s most vexing problems: headaches, colds, [...]

Nowhere is the role of a sports logo design more important than in major league sports. The sports logo must not only rally players and teams but fans as well. Sports leagues may not have [...]

Motorcycle riders tend to be very brand loyal when it comes to their bikes. Many enthusiasts have a favorite brand and simply will not deviate from it. While some of this loyalty is due to the [...]

Websites are all around us in our digital age. While many of these websites represent businesses that have physical locations, others are purely digital domains, web businesses with no brick and [...]

The United Nations is a global organization that is known to almost everyone on the planet. The UN features many different organizations within its umbrella, all with a different purpose. As we [...]

These government agency logos are similar in their message to the top 10 USA political party logos. Here are ten very different government agency logos along with what makes them so successful.

Why study cereal logos? When it comes to food and drink logo branding, breakfast cereals are pulling out all the stops. From bright colors to endorsements from popular characters to constantly [...]

Often, just as much time and money go into developing a logo and brand image for a toy as went into actually developing the toy. This is because toy designers and executives know that the quality [...]

Americans are logo oriented people, especially when it comes to logo apparel. Everywhere you look, there are clothing items covered with logos. You and your business can get in on this trend by [...]

Many people do not believe that travel logos are all around them, having a subconscious effect on their behavior. If you are one of these people, here is some evidence that may change your mind: [...]

Politicians are constantly trying to sell themselves, which is why political logos are so powerful and well-designed. While the United States is generally run by two main parties, there are [...]

Here are the top ten American university logos and why they are so powerful among students and the community.

While many people think that they choose cleaning products randomly, the fact is that there are millions of dollars being spent on logos that influence.

Have you ever wondered how a company grows from a small business to an international giant? The logo is at least one piece of these success stories. Here are ten companies that are dominating [...]

Can custom logo design have an effect on a nation’s history? In the case of presidential elections, absolutely! While no logo can singlehandedly get someone elected, it can provide a springboard [...]

Logos are all around us, so much so that few people give any thought to them. One good example of logos that have a daily subconscious impact are national flags.

The key goal of vacation-related logos is to inspire trust. After all, it takes an immense amount of trust to pay large sums of money in advance to visit a place you have never seen or to step [...]

Restaurant Identities – How do you choose a restaurant? Often, this decision is based on the quality or type of food, the location, or the restaurant’s location. Some people carefully [...]

Top 10 Clothing and Fashion Brands that I created for my clients - iconic brands with iconic logos you just can’t stop wearing.

Sports Teams Logos - A collection of top 10 sports teams logo designs from around the world with a review of the design along with insights and design tips.

Once a mere sporting contest, the Olympic Games are now a major event that receives worldwide attention and coverage. Each set of games has its own location, traditions, and a professional sports logo.

While advertisers once marketed exclusively to parents, children are now a consumer force to be reckoned with. There are special foods, clothing, accessories, soft toys, and even furniture [...]

What exactly makes a coffee shop logo or a cafe logo stand out? The answer depends on the coffee shop and the people it is trying to pull in. For some coffee houses, excellence might mean [...]

Bring In Sales with a Unique Boutique Logo Do you own a boutique? Whether you are selling haute couture, funky alternative jewelry, or upscale children’s clothing, your boutique has almost no [...]

SideStep.com SideStep is a meta search engine for travel: it searches and consolidates results from more than 200 travel websites. The site searches more than 150,000 hotels and 600 airlines in [...]

A collection of the top 10 pizza companies and their logo designs. Almost everyone loves pizza and there are great pizza franchises around every corner.