People think of museums as places to learn about art and the world, but even these nonprofit corporations must brand and market themselves like global businesses with charity logo designs. Because there are a lot of creative minds at a museum, their logos tend to be some of the most innovative and creative on the market. Here are ten museum logos that are winners both in their field and in the world of logos as well.
1. The Smithsonian Logo Design
2. The J. Paul Getty Museum Logo Design
3. The Metropolitan Museum of Art Logo Design
4. Seattle Art Museum Logo Design
5. The Exploratorium Logo Design
6. The Louvre Logo Design
7. Rock and Roll Hall of Fame and Museum Logo Design
8. The Hawaii Maritime Center Logo Design
9. Chicago Children’s Museum Logo Design
10. Kennedy Space Center Museum Logo Design
As you can see, museum logos tend to be stark in feeling, much like modern art, while others have more explanatory images. The key to both is retaining elements that subtly express the institution’s intentions. These logos have been an integral part of making these museums among the best in the world. Your logo can do the same for your company if it is designed with the same care and attention to detail.
Design Museum Boston Logo Design
Why is there a museum dedicated to design? Design, including logo design, clothing design, landscape design and more, is a field that is highly visible in the United States, even ubiquitous. However, this does not detract from the art involved in design. Design can be functional and commercial, but a great deal of artistry and talent are involved. Good designers are born, trained and learn their field over the course of a lifetime. We think that design definitely deserves a museum.
Of course a museum focused on design needs a logo that is a good example of the profession, and the logo for Design Museum Boston does not disappoint and could be included in the top 10 museum logos. It uses the popular mosaic motif, with parts of the mosaic missing at the bottom of the image. Plain letters in rounded lettering without serifs create a friendly and yet professional feeling. Benton Sans is not the most creative font, but it is a good choice when you really want viewers to look at the rest of the logo.
Mosaic designs usually represent many parts coming together to form a whole. This is appropriate for any community organization that is funded by donations and grants, but especially for Design Museum Boston. This museum is not your average tourist spot.
This museum needs a solid brand more than most because it does not have its own facility. Rather, it is “a decentralized network of physical and virtual exhibits” that has exhibits in traditional museums, public parks, and even websites. Because design does not by nature exist in a vacuum, but rather is a part of everyday life, this museum will be a part of everyday life as well.
One of the things that we really love about this logo is that the motif can be used in a variety of ways to create continuity in the brand. For example, as you see in the Donate button from the organization’s website, arrows and other shapes can be created using the same colors and mosaics, making them a recognizable part of the museum’s identity. This is particularly important because the exhibits will not be grouped in the same space. They need to be group stylistically instead.
We predict that Design Museum Boston will be an enormous success. First, the logo design and visual identity are very good—good enough to make an impression even on the design-loving crowd that this museum’s exhibits will draw. Second, this is an unusual concept that represents design well, but also helps to keep down overhead costs such as rent and electric. Last, design is an important part of our culture. It makes our surroundings and indeed our lives as a whole meaningful and aesthetically pleasing.
In a design oriented world, amateur work stands out more than ever. Is your company’s logo ready to stand beside the many great logos of your competition? Does it represent your company in a meaningful and beautiful way? If not, it may be time to talk to a professional logo designer.