What Can a Graphic Design Company Do For You?
If you are like many companies, you have used a graphic design company to create a logo. However, there are many other ways that this field can help your business get a leg up on the competition. Graphic design is not just for logos anymore. With the help of a graphic design company or logo design companies, there are no limits to what you can do. Here are just a few of the high value products that a graphic design company can design for you.
Business cards If a business card is like a handshake, what does yours say about you and your company? A business card needs a good business card logo and a design that sets you apart from your competitors. Don’t let your business card act as a sweaty, limp handshake; let a graphic design company work with you to develop a strong, unforgettable design for your business card logo.
Brochure Design. Are your brochures ending up in the waste basket? Unfortunately, a standard brochure, however informative, is not likely to get much more than a glance. A unique brochure design will not just tell your audience about your business and its services; it will keep them interested and tell them valuable information about your company’s professionalism and attention to detail.
Website design. Modern people look to the internet as a source of information and referrals, so a lackluster website may be chasing away customers. This is where a graphic design company can do wonders for your customer traffic. A high quality website can act as a portal to funnel interesting parties to your business. Without an interesting, professional web presence, potential clients will never your business card logo or unique brochure design.
Letterhead and stationery. If you are sending out letters, bids, and other written information on plain paper or, worse, on poorly designed letterhead, you are doing yourself and your company a huge disservice. Just like a less than unique brochure design or a business card logo that isn’t quite right, poorly designed letterhead will tell your customers that your business is poorly run. Luckily, the right graphic design company can save you from this fate. Well-designed letterhead and stationery will place your logo in a way that is professional and prominent without distracting from your message.
Advertising. Does your company spend money in advertising? Whether you advertise through flashy web banners or television commercials, a graphic design company is a valuable addition to your advertising team. Graphic designers know how different shapes and colors affect the public. They can help you design an advertisement campaign that is attractive and compelling to your target audience.
Catalogs. Do you do much marketing through catalogs? With the help of a graphic design company, your next catalog will have your text and graphics placed in a way that is more enticing to your customers. These extra sales will more than compensate for the costs.
As you can see, a graphic design company can create a variety of attractive, professional products that will pay for themselves in higher sales and a better reputation in the community. What else can a graphic designer do for you?
So you’ve started up a small business and you need some branding, some corporate identity. You want a logo designed, some business cards, maybe even a website theme. You want to hire a designer and can provide them the specs they’ll ask for.
Question is, after that, can you manage not to interfere, not to tell them that you could get it cheaper if your nephew did it. Most designers know what they’re doing. (Though if they give you the London 2012 Olympics logo disaster, maybe you chose the wrong designer.)
If you’re inclined to micromanage, you need to watch this small compilation of YouTube videos about logo design and graphic design. Some are even funny, and most will shed a bit of light about what graphic designers do – including the variations in the logo design process. Enjoy. (Hover over the SplashCast player to see the navigation arrows – in case you want to skip a video.)
Using a Graphic Designer to Design a company Logo
Graphic designers provide you with the tools to create an image for your business or website. They have the knowledge and the know-how to create the image that you desire. Just because you hire a graphic designer does not mean that you won’t be able to design your own company logo.
Whether you have any artistic abilities at all or not, graphic designers are able to use your ideas and design a company logo for you. If you have some artistic abilities, you can provide the graphic designer with a rough sketch of what you envision. You may also provide them with samples that you like and would like a variation of. You want to design a logo that is unique and you also want a logo that you can be happy with.
If you have no artistic abilities and absolutely no ideas, our logo design team are here to help you design a company logo. They will work with the name of your business and the industry that you are in. They will help you design your own logo by using different aspects and ideas of their own. You may provide them with any samples, logo ideas or colors that you would like to use. Working with a graphic designer can be a fun and informational process that will help design a company logo.
A business logo is an important part of your company’s identity and image in the market. A logo designer is able to help you design your own logo and create a unique look in the marketplace for your business. Discuss designing your own logo with a professional graphic artist. They will walk you through the process and help you design your own logo. They are also able to tell you which logo design plans are best for you and your needs based on your budget and revision requirements. The process of designing your own logo can be satisfying both personally and financially.