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Business Consultant logo designs are a little tricky to create since the product or the service of the company is not the main focus. It is the company itself that is to be branded. A consulting company might be selling a particular set of services or products today but might sell a different some time down the line.
Your job requires so many different aspects and attributes that you simply cannot mention or show all of them in a single logo design. Instead your focus should be on what you do. People want to remember those that give them good service. With the information overload of today, it is each company’s job to make their name and brand remain in the forefront of every consumer’s mind.
There is a certain genre of clientele of people that need consultations. Those people are generally very busy. In fact, they usually have someone else find the consultation company for them. Once the job is complete, the only thing that will remain in the client’s mind could be your brand experience.
Your logo should reflect the extent of the services available, yet leave room for growth. The room for growth is a necessity because growth is exactly what will happen when your logo becomes a permanent part of your company’s budget. Once your brand images goes to work for you, the overall production should see positive results. As with any advertising, your branding should be reflected on your business cards, stationery, billboards, and any other printed materials. The more people that see your logo design, the more likely you are to bring in more business.
Business Consulting is an ongoing process of two-way communication and interaction between a client and a consultant. Branding keep your company in the forefront of your client’s mind. It is imperative that your patrons have a simple logo to remember in today’s international market. With the innovation of the internet, many people are inundated with information at such a rate of speed that trying to retain even a simple logo design is an effort. All companies are vying for a worSpellBrandide customer base.
The business identity is your first chance with clients to make a good impression. The client will see the logo often before they even meet a representative of your company. Do not let this opportunity get past. Once viewing the brand, the client will be ready to come in and work with you. There is credibility to having a professional logo. The status of your company is elevated above the rest when a professional identity is created just for you.
Client Name: Philanthropic Business Bureau
Logo Category: Business Consultant Logo Category
Logo Type: Iconic Logos
Client Location: Rochester, Miami, Florida Logo
Project Type: Gold
Philanthropic Business Bureau brings businesses together for a cause and connects for-profits to non-profits. Trying to connect different philanthropic organizations – working to help humanity and causes – with for profit businesses is quite a challenging business and PBB needed a strong yet friendly identity.
Mid-Size and Small Businesses and also nonprofit organizations.
The Client wanted the logo to signify togetherness & support, must be clear and concise, easily recognizable once people see it. The Solution we gave the client was an icon which depicted exactly what the client was looking for – togetherness and support. The different colors represent a variety of people coming together for support. The logo design is made up of three small leaf shaped icons, each with an abstract image of a person with their hands up. The three icons are skewed slightly to create sense of motion and vigour. The font selected was quite professional with a serif.
After we completed the logo design, we created matching business card, letterhead and envelope design. As a design element on the different items of the stationery, we used 3 colored bars (the same colors as the icons in the logo)
Client Name: SageWerx
Logo Type: Iconic Logos
Client Location: Waldorf, MD 20601 (Maryland Logo Design)
The client owned a small technology consulting firm that provides enterprise technology consulting services to large system integrators. He wanted his image to be corporate yet eye catching.
Federal Government and large system integrators (like Lockheed Martin and Northrop Grumman).
The client wanted to use a sage leaf in the designs, yet asked us to keep the icon simple. The idea we came up with had a sage leaf incorporated into a gear, depicting the idea behind the name SageWerx, where the sage leaf and the gear stood for the name and the service they offer. The sage color with blue, gave the logo a corporate yet relevant look.
We then created matching business card design, letterhead and envelope design.
What does a business consultant do? This question is at the heart of all consultancy logo designs. Although there are a variety of consultants with a wide range of specialties, they all share a few common attributes and this can be communicated in the Consulting logo design. A consultant is an expert who offers their knowledge and opinions to help a fellow business improve and move forward into the future. This process is a collaboration between professionals that can lead to immense success. Successful consultancy logo designs must express this relationship and this process.
There are many business consultancies in London and the UK, so your logo design is an important part of setting yourself apart from the others. What kind of information do you wish to communicate to businesses and agencies considering hiring your services? There are many kinds of consultancies, but all must have a few key qualities in order to succeed.
Knowledge: People will hire your company based on its knowledge of their field, so this is one important thing to communicate with consultancy logo designs. You can do this in a variety of ways. First, the use of square shapes in a logo often communicates knowledge and stability. You can also use a solid font with serifs because these are similar to those used in newspapers and thus feel knowledgeable and honest.
Honesty: Horror stories of dishonest or immoral consultants abound, so it is important to show that you and your business are fiscally and morally upright. This can be done with consultancy logo designs by using solid shapes like the square, layered semi-transparent images, and other images that show honesty is a key value in your consultancy.
Style: In most consultancies, style is a very important part of the business, particularly if you are consulting in an area related to aesthetics or marketing. Consultancy design logos can communicate your superior sense of style. You can show your style by choosing a more abstract, shape-based logo; one that uses motifs from classical art; or simply a unique, scrolling font for the text in your logo. Most of all, your logo should be visually attractive and well balanced, to show that you take appearances seriously.
Versatility: Most consultancies have a specialty, but they are versatile within that specialty. Consultancy logo designs can express this versatility by using scrolling, wave-like fonts, blue colour schemes, and other symbols of flexibility. These images communicate the fact that your consultancy can deal skilfully with a range of subjects.
Not all consultancy logo designs follow these rules. You can choose to have a logo that relates to your particular field of consultancy, or one that ties in to your name. When it comes to consultancy logo designs, there are many formulas that have led to immense success. What matters most is that your logo is perfect for you and your business.
Your logo designer is likely to understand the unique challenges and issues facing a consultancy. Why? Because they are a type of consultant as well! Just as you use your knowledge and experience to help other businesses develop and grow, a logo designer will use their expertise and graphic design skills to create consultancy logo designs that help your company move forward into a successful future. Don’t be without the advantages that expert consultancy logo designs can offer.