Archive | December, 2009
5 Simple Rules for Small Business Success
Everyone has heard the dismal small business statistics. Every day, hundreds and even thousands of these companies are going under as they struggle to compete with larger and more established competitors. While this is enough to give most entrepreneurs a panic attack, there are many ways to hedge your bets and help your enterprise achieve [...]
Continue reading...Small Business Success as a Consultant
30. December 2009
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If you think the statistics for small business success are discouraging, you should see the ones for small businesses offering consultancy services. Everyone thinks they have advice worth paying for, but the key is to find a business that agrees. Sharifah Hardie’s small business success story proves that consultants can succeed if they have the [...]
Continue reading...Top 5 Branding Mistakes that Female Entrepreneurs Commit
29. December 2009
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Females are the largest growing group of small business owners, bring a feminine touch to just about every corner of the business world. However, women are prone to different mistakes than their male counterparts. Here are the top five branding mistakes that women make most often.
Continue reading...5 Branding Questions to Ask Your Customers
29. December 2009
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Nobody really wants to hear the truth, but sometimes it is necessary in order for growth. There is no other way to find out exactly what your customers and community think of you. Often, customers know exactly what you are doing right and what areas need improvement. If you ask, most will not be afraid [...]
Continue reading...5 Good Reasons to Have a Brand
22. December 2009
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Most start-up businesses go through the process of branding to give themselves the boost they need to compete with the big boys. However, what if you are one of the big boys? Here are five reasons that every single business needs a brand.
Continue reading...Top 5 Branding Trends
22. December 2009
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These trends are defining the branding world right now. Everywhere you look, companies from the smallest small businesses to the largest international corporations are hopping on these bandwagons. Whether you decide to go with the flow or be a trendsetter yourself, start looking for these five hot branding trends.
Continue reading...Building Your Brand: Five Steps to Brainstorming New Product or Service Ideas
17. December 2009
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Whether you are interested in expanding your small business or simply wanting to stay up with the time, adding new products and services is an essential part of finding success in small business. Markets change, and the more you can change with them, the more successful you will be. However, it is important that new [...]
Continue reading...Branding on a Budget
16. December 2009
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There are two issues that are constant for almost every small business in the nation. The first is the need to build a solid brand so you can be viable going up against established businesses. The second is a relative lack of funds. If this sounds like a death knoll for small businesses everywhere, there [...]
Continue reading...Holidays and Your Brand: Three Separate Strategies
7. December 2009
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The holidays are a festive yet stressful time for most Americans. However, they are even more so for small business owners who are trying to get a larger share of the rampant spending that defines the season. How does your business handle the holidays? This is a question that few small business owners contemplate, but [...]
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30. December 2009
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